{"product_id":"nike-shox-tl-hyper-royal-av3595-400-170","title":"Nike Shox TL 'Hyper Royal' AV3595-400","description":"\u003ch2\u003eRoyal Blue. Spring Power.\u003c\/h2\u003e\u003cp\u003eThe \u003cstrong\u003eNike Shox TL 'Hyper Royal'\u003c\/strong\u003e brings one of Nike's most electric blue tones to the iconic Shox column cushioning platform — and the result is a TL that's impossible to ignore. Hyper Royal is that saturated, vivid blue that commands attention from across the room, and on the Shox TL's bold, column-heavy Y2K silhouette, it hits with exactly the kind of energy the colorway demands.\u003c\/p\u003e\u003ch3\u003eWhy the Shox TL 'Hyper Royal' Is a Bold Essential\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e'Hyper Royal' Colorway\u003c\/strong\u003e — A saturated, vivid hyper royal blue that charges the Shox TL's bold silhouette with electric energy — the kind of blue that's too vibrant to call navy and too confident to call standard blue — distinctly Hyper Royal, distinctly Nike\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNike Shox Column Cushioning\u003c\/strong\u003e — The iconic Shox spring columns in the heel delivering a distinctly bouncy, responsive ride that's unlike any other cushioning system Nike has made — performance technology that became a cultural icon and the defining element of Y2K-era sneaker design\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFull TL Upper Construction\u003c\/strong\u003e — Premium materials throughout in the Hyper Royal palette with the structured, layered construction that gives the Shox TL its signature bold profile from every angle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRubber Outsole\u003c\/strong\u003e — Durable multi-directional traction for all-day wearability on any surface\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBold TL Silhouette\u003c\/strong\u003e — The Shox TL's distinctive, chunky Y2K-era performance profile that's been fully reclaimed by contemporary street style — in Hyper Royal, it delivers maximum visual impact\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHyper Royal. Maximum Impact.\u003c\/h3\u003e\u003cp\u003eThe Hyper Royal Shox TL pairs with white and grey fits that let the electric blue dominate with full saturation and visual impact. Or go dark with black fits that make the Hyper Royal pop with maximum contrast. These are the Shox for those who want their Y2K cushioning with the boldest, most saturated blue Nike makes — no half measures.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eStyle Code:\u003c\/strong\u003e AV3595-400\u003c\/p\u003e\u003cp\u003e\u003cem\u003eHyper Royal blue. Shox columns. 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